Miller Zell’s REACH™
Services:
Art direction
Branding
Marketing strategy
UX/UI design
Video production
Description:
Miller Zell's REACH is a sophisticated and exclusive web-based retail logistics system that is designed to provide clients with an intuitive and customizable project management solution. Whether accessed through a desktop, tablet, or mobile device, REACH streamlines order management, planning, and scheduling during rollouts, boosting productivity levels through its advanced automation and comprehensive functionality. With REACH, clients benefit from a transparent and straightforward approach to verifying accountability throughout the project management process.
The resulting project included marketing collateral, digital presence, a product video and user interface design.
Accolades:
Miller Zell's REACH video awarded first place in the Best Product Marketing category at Ragan Communications and PR Daily Video and Visual Awards
REACH: A comprehensive, web-based retail logistics system
A dynamically animated video was created in collaboration with MOCK the agency to showcase the many capabilities of Miller Zell's REACH. In short, this video piece helps the audience understand a complex process with ease of storytelling and powerful animation. Additionally, this video piece helps market the selling of this service to existing clients and serves as an entry point for new prospects.